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Growth · Listings & Ads

Advertising & Content: Drive Sales Across Europe

Most agencies optimise PPC against a number you can't see — your real margin. Because we hold your seller account as Merchant of Record, we run ads against the actual P&L. ROAS is a sanity check; TACoS-vs-contribution-margin is the dial we move.

Sponsored campaigns, multilingual listings, A+ content. In-house team across every channel, every language, every EU + UK market — with weekly performance reporting in the O1 Suite.

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Avg ROAS across managed accounts
3.4×
EU languages published in-house
12
Avg ACOS reduction in first 90 days
-18%
Annual ad spend under management
€8M+
What's included

The six things the team runs every week.

Each capability is a slice of the advertising + content stack. Most engagements use all six; smaller ones start with sponsored campaigns + listings and add the rest as the account grows.

  • Sponsored Products & Brands

    PPC campaigns managed across Amazon, Bol.com, and other advertising-enabled marketplaces. Bid strategy, keyword research, and budget optimisation handled weekly.

  • Multilingual Product Listings

    Native-speaker content teams create listings in German, French, Italian, Spanish, Dutch, Polish, and more, culturally adapted (not just translated).

  • A+ Content & Brand Store

    Enhanced brand content, infographics, comparison modules, and Brand Store creation to lift conversion rates and reduce return rates.

    See how Visual Forge ships A+ at scale →
  • Marketplace SEO

    Keyword research per marketplace and locale. Algorithm-optimised titles, bullets, and backend search terms that drive organic ranking.

  • Performance Reporting

    Weekly PPC reports and monthly content audits delivered via your dedicated account dashboard. ROAS, ACOS, ranking, and conversion tracked per market.

  • Competitor & Market Intelligence

    Ongoing monitoring of category trends, competitor pricing, and new marketplace opportunities to keep your listings ahead.

Common Questions

What advertising platforms do you manage?

We manage Sponsored Products, Sponsored Brands, Sponsored Display, and DSP on Amazon across all EU locales and UK. We also run advertising on Bol.com, Cdiscount, and other platforms with self-serve advertising capabilities.

How do you handle content in multiple languages?

We use native-speaker copywriters for each language, not translation software. Each listing is adapted for local consumer behaviour, search intent, and marketplace algorithm preferences. We cover German, French, Italian, Spanish, Dutch, Polish, Swedish, Czech, and more.

Can I add Advertising & Content to an existing Marketplace Operator contract?

Yes. Advertising & Content is available as a standalone service or as an add-on to our Marketplace Operator service. Many brands start with Operator and add advertising once they're live.

How often do you report on advertising performance?

Weekly PPC reports and monthly content audits land in your O1 Suite dashboard, with ROAS, ACOS, ranking and conversion broken down per market. A monthly review call walks through next-step recommendations.

Who owns the listings and creative we make for you?

You do. Listing copy, A+ content, Brand Store assets and creative are yours and stay with you if you ever leave Operator One. We never gate-keep brand assets we build on your behalf.

Stop Losing Revenue to EU Complexity.

Book a free 30-minute consultation. We'll map out your European expansion, identify compliance requirements, and show you exactly how fast you can go live.

No commitment required. Typically a 30-minute call.